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About Snehil Prakash

I build businesses, teach what I learn, and help founders scale smarter

I am Snehil Prakash, a marketing and GTM leader with 11+ years of experience building SaaS and technology businesses as a founder, employee and consultant. SEO is my core expertise: I connect search visibility, content and conversion with distribution, sales systems and revenue. Alongside my founder work at Techlithic, Sendwo and HowToBuySaaS, I am a Venture Partner & Mentor at StartupLanes and hold part-time CTO roles in healthcare technology.

~US$20M Captivix company ARR reached; contributed to growth as Head of Marketing
~US$0.5M Peak ARR across the Techlithic product and services portfolio
11+ Years in marketing, GTM and business building
CEO Techlithic Solutions Co-Founder Sendwo Co-Founder HowToBuySaaS Venture Partner StartupLanes 2x Shark Tank India shortlisted IIM Indore Leadership and Change Management IICA Independent Directors Databank member ~US$20M Captivix company ARR; contributed to growth ~US$0.5M Techlithic portfolio peak ARR CEO Techlithic Solutions Co-Founder Sendwo Co-Founder HowToBuySaaS Venture Partner StartupLanes 2x Shark Tank India shortlisted IIM Indore Leadership and Change Management IICA Independent Directors Databank member ~US$20M Captivix company ARR; contributed to growth ~US$0.5M Techlithic portfolio peak ARR
Current identity

What I do today

My work connects SEO-led acquisition with product, marketing, sales and business ownership. I combine on-page and off-page SEO, backlinks, content development and CRO, then expand through paid acquisition, outbound, email, partnerships and lifecycle marketing. My recent work includes AI SEO, AEO and GEO, supported by CRM workflows, team leadership and commercial execution.

01

CEO and builder

I lead Techlithic Solutions as a product-backed AI, automation, software, SaaS growth and business transformation company.

02

SaaS operator

I build and scale platforms like Sendwo and HowToBuySaaS across customer engagement, automation, SaaS visibility and marketplace growth.

03

Venture growth partner

As Venture Partner at StartupLanes, I support founders, SMEs and business owners with growth, fundraising readiness and strategic opportunities.

04

SEO and AI search growth

SEO is the foundation of my growth work. I connect technical and content priorities, on-page SEO, backlinks and CRO with qualified demand, while developing AI SEO, AEO and GEO capabilities.

05

Author and educator

I write, teach and create practical trainings for founders, students, marketers, consultants and creators who want to build faster.

06

Part-time HealthTech CTO

At MedGuru Labs and TopGlobals Healthcare Services, I lead product requirements, roadmaps, architecture decisions, integrations and AI-assisted delivery from concept to production.

Life journey

The story behind the founder titles

My journey was not a straight line. It moved through family values, small-town discipline, engineering, early internet experiments, corporate learning, SaaS growth, AI, and business building.

Why this story matters

SnehilTalks is not just my portfolio. It is my digital home for the lessons, mistakes, ventures, systems, and experiences that shaped me as a founder, CEO, venture partner and educator.

Jharkhand landscape and early life Ranchi to Bokaro
Origin

Born in Ranchi, raised in Bokaro Steel City

I was born in Ranchi, Jharkhand, but my entire schooling life was spent in Bokaro Steel City. Bokaro gave me a simple but powerful foundation. It taught me discipline, ambition, patience, and the habit of observing people deeply.

I studied at Delhi Public School, Bokaro, and lived with my parents until I completed school. That environment gave me the confidence to dream beyond my surroundings while staying grounded in family values.

Born in Ranchi, Jharkhand Raised and schooled in Bokaro Steel City Student of Delhi Public School, Bokaro
Family values and mentorship Family values
Foundation

A home shaped by law, education and public service

My father, Anil Kumar, is an income tax advocate from Bokaro. He studied LLM and MBA, and continues to work as a senior advocate. From him, I learned professional discipline, legal thinking, documentation, responsibility and the value of reputation.

My mother studied History deeply, completed BA and double MA in History, worked as a senior professor, later served as Principal of Chas Mahila College, Bokaro, and after leaving her Principal role, served as Chairperson of the Child Welfare Committee under the Government of Jharkhand.

Father: Income tax advocate and senior legal professional Mother: Professor, Principal and public service leader Values learned: education, discipline, empathy and responsibility
School years and education Schooling
Student life

School years that built discipline

My schooling at Delhi Public School, Bokaro shaped my early personality. I was surrounded by structure, studies, competition, friendships and the belief that education could open doors beyond the city I grew up in.

Those years were not about startups or business yet. They were about building the confidence to keep learning and the ability to stay committed even when the path ahead was not fully clear.

University campus and engineering education Jalandhar
Engineering

From Bokaro to Lovely Professional University

After school, I moved from Bokaro to Jalandhar to study Electrical and Electronics Engineering at Lovely Professional University. It was my first major move away from home.

Engineering gave me exposure, independence and a wider view of the world. Even though my degree was technical, my curiosity was always moving toward the internet, content, business models, marketing and how people build something from zero.

Moved from Bokaro to Jalandhar Studied Electrical and Electronics Engineering Started thinking seriously about internet-led opportunities
First startup and online business First startup
Early builder phase

JobNewsToday and the first online business

After BTech, I built my first startup, JobNewsToday. It was not a polished company in the beginning. It was my learning ground.

As Co-Founder & Marketing Director (March 2015–April 2017), I built content clusters, on-page and off-page SEO, backlinks, affiliate monetization and YouTube SEO. The venture reached 150K monthly organic visits, a 10K+ community and 1,000+ YouTube subscribers within three months.

Built content clusters and early SEO systems Worked on YouTube content and editing Learned traffic, distribution and digital trust
Corporate technology and big tech learning Delhi and big tech
Corporate learning

GlobalLogic, Google-related work and content systems

I moved to Delhi for work and entered the corporate technology world. At GlobalLogic, I worked as a Content Analyst on Google client projects from May 2017 to March 2019.

My work involved training newly onboarded Google raters, auditing content for machine learning, and exposure to areas connected with Google Maps, Google Translate, Google Lens, Google Knowledge Panel and Google Search.

Worked in content engineering and machine learning content quality Learned how large platforms think about content and search Built search-quality knowledge that later informed SEO and content strategy
SaaS growth and analytics SaaS growth
Growth operator

BaseApp, WPOven, CuteHR and real SaaS execution

As Digital Marketing Manager at BaseApp (April 2019–September 2021), I led growth across WPOven and CuteHR, managing a five-person marketing team and a US$100K annual budget. SEO, content and conversion formed the acquisition foundation, supported by PPC, email and CRM automation.

WPOven grew from 3K to 100K peak monthly traffic and contributed to US$500K ARR. CuteHR launched through SEO with no paid acquisition spend at launch, reached 15K monthly visits and later served 2,500+ businesses. I connected search-led demand with product positioning, onboarding and conversion.

Worked across SEO, PPC, email, CRO and SaaS growth Helped WPOven scale from early traffic to high organic visibility Built stronger understanding of product-led growth and buyer journeys
Enterprise marketing and B2B growth Enterprise marketing
Global B2B phase

Captivix, enterprise marketing and AI-led positioning

As Head of Marketing at Captivix (September 2021–January 2024), I led marketing across digital transformation, ERP, products, AI and services. I personally built the website around on-page SEO and CRO, then connected off-page SEO, backlinks and content with webinars, paid campaigns, cold email, ABM-style programs and creative direction.

I owned a US$300K annual marketing budget, managed approximately US$6K in monthly advertising spend and contributed to company growth to approximately US$20M ARR. My scope included enterprise positioning, demand generation, vendor coordination, sales enablement and team delivery.

Founder journey and business building Bengaluru and founder phase
Founder life

Techlithic, Sendwo and HowToBuySaaS

My founder journey includes Techlithic Solutions, Sendwo and HowToBuySaaS. At Techlithic Solutions LLC, I serve as Digital Marketing Director from September 2023 till present across Sendwo, HowToBuySaaS and services, connecting SEO-led acquisition with product commercialization, distribution, demos and sales workflows. I relocated to Bengaluru in April 2025.

The Techlithic portfolio reached approximately US$0.5M peak ARR, and Sendwo reached 100K peak monthly website visits. Beyond acquisition, my work included product requirements, launch priorities, vendor onboarding, partnerships, customer journeys and commercial operations.

CEO of Techlithic Solutions Co-Founder and CEO of Sendwo and HowToBuySaaS Venture Partner & Mentor at StartupLanes; IICA Independent Directors Databank member
Global marketingGlobal marketing
November 2025–April 2026

Cygeniq AI and global enterprise GTM

As Associate Director, Global Marketing at Cygeniq AI, I built and launched an SEO-informed website and content plan within six months for real-time AI security products and cybersecurity services.

I defined ICPs and positioning, developed SDR outreach and CRM handoffs, and managed vendors and channel relationships across the US, Europe, Middle East and APAC.

HealthTech and mentoringHealthTech and mentoring
Concurrent part-time roles

Healthcare product leadership and founder mentoring

As part-time CTO at TopGlobals Healthcare Services since February 2024 and MedGuru Labs since May 2026, I lead product requirements, roadmaps, architecture, integrations and AI-assisted delivery. The work covers diagnostic booking, records, reporting, coach and partner workflows, and operational digitization.

Since May 2026, I also serve as Venture Partner & Mentor at StartupLanes, supporting founders with GTM, growth, partnerships and business readiness. My technology leadership focuses on product and delivery ownership.

Consulting and learningConsulting and learning
Alongside employment and founder work

Consulting, learning and recognition

My consulting work includes Experiture, Reverie, Metro Auction and EZ.35 across AI SEO, marketing workflows, customer engagement and growth. These engagements sit alongside my longer-term business and marketing leadership roles.

I completed leadership study at IIM Indore, attended Y Combinator Startup School in 2024, authored Digitaltants and received the LPU Prestigious Alumni Award in 2026. I continue to document and teach what I learn through real business execution.

I grew up around law, education, public service and discipline. Later, I built my career around content, technology, SaaS, AI and growth. The common thread has always been simple: build, learn, document, scale and help others grow.

Want the full founder story?

This About page gives you the shorter version of my background. If you want to understand the deeper journey from JobNewsToday to GlobalLogic, WPOven, Captivix, Techlithic, Sendwo, HowToBuySaaS and StartupLanes, read my complete journey.

Ventures

Businesses, products and platforms I have built or led

I believe the best way to learn business is to build. Every venture has taught me something different about growth, positioning, product, operations, customers, monetization and resilience.

Techlithic Solutions

My core company focused on AI, automation, software, SaaS growth, marketing, consulting and business transformation.

Visit Techlithic

Sendwo

A WhatsApp-first omnichannel customer engagement and automation platform for modern business communication.

Visit Sendwo

HowToBuySaaS

A SaaS discovery, review, listing, growth and private deal-flow platform connecting buyers, vendors, founders and investors.

Visit HowToBuySaaS

Leadsblue

Co-founded a lead-generation business that reached US$170K ARR, with a reported exit at a 2.1x valuation multiple.

Read the story

Snetiara

Built and operated a home decor ecommerce store, with a US$8K store sale, alongside sourcing, marketplace and D2C consulting work.

Read the story

JobNewsToday

My first search-led publishing venture: 150K monthly organic visits, a 10K+ community and YouTube growth through content and SEO.

Read the story
11+ Years in marketing, GTM and business building
~US$20M Captivix company ARR reached; contributed to growth as Head of Marketing
~US$0.5M Peak ARR across the Techlithic product and services portfolio
100K Sendwo peak monthly website visits
IICA Independent Directors Databank member; Companies Act certifications
Personal philosophy

I believe in building from real experience

I do not teach what I have never tried. I do not speak about growth only from theory. I believe in doing the work, facing the chaos, making mistakes, learning fast, documenting the process and turning experience into systems others can use.

B

Build

I believe serious knowledge comes from building real products, campaigns, businesses and systems.

L

Learn

Every business phase teaches something. The goal is to learn fast without losing your ability to think clearly.

D

Document

Documentation turns hard-earned experience into content, training, frameworks and memory for future builders.

S

Scale

Scaling is not only about growth. It is about systems, people, capital, technology, positioning and execution discipline.

H

Help

The strongest personal brands are built when your experience helps others move faster and make better decisions.

G

Govern

Founders need ambition, but they also need governance, compliance, responsibility and long-term thinking.

Learn with me

Practical live trainings for founders, students, creators and marketers

These trainings are built from my real work in websites, SaaS growth, AI tools, content planning and personal branding. They are short, practical and designed to help you take action quickly.

INR 499

Make High-Speed, Enterprise-Grade Website

Learn how to plan, structure and build a fast, premium, business-ready website that looks credible and converts better.

1 Hour LIVE Beginner friendly Website strategy
View Training
INR 499

Build a Content Plan for AI Search

Learn how to plan content for Google, ChatGPT, Gemini, Perplexity and AI search visibility using structured topical authority.

1 Hour LIVE AI search Content planning
View Training
INR 899

Use AI to Create Reels for Personal Branding

Learn how to use AI tools to create reel ideas, scripts, hooks, visuals and repeatable short-form content for your personal brand.

1 Hour LIVE AI content Personal branding
View Training

Join my WhatsApp learning community

I share practical notes on AI, SaaS growth, websites, personal branding, digital business, tools, founder lessons and upcoming live trainings. No random forwards. No spam. Only useful learning updates from my real work.

Send Request on WhatsApp

Building, learning or scaling something serious?

Whether you are a founder, student, marketer, SaaS builder, SME owner, investor or creator, my work is built around one belief: growth becomes easier when knowledge, execution and positioning come together.

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